Building high-quality links is difficult, even though it helps SEO performance, traffic and referencing. Building these links takes a lot of work. Google’s guidelines are then important when building links not following them can result in penalties. An ill-advised link-building strategy would be devastating if implemented without strict adherence to these Google rules. Combining your link-building strategy with your content strategy is therefore important to ensure that your site is well referenced. But how do you get backlinks to your site? To get inbound links pointing to your site, you need to rely on a few techniques. Discover them in this article.
What is backlink ?
Would you like to know how to get backlinks on your site ? Find out first what a backlink is.
A backlink or inbound link is a type of link to websites hosted on other domains that direct to your website. Backlinks are then different from outbound links, which point directly to other websites, and internal links, which lead to other pages on the same website.
Inbound links are also different from outbound links, which point directly to other websites, and internal links, which lead to other pages on the same website.
Inbound links are also different from outbound links, which point directly to other websites.
What is the importance of backlinks in SEO ?
Do you want to know how to get backlinks on your site ? first you need to know their importance.
Increasing website traffic
Referral traffic comes from websites or blogs to which someone publishes an inbound link on their site or blog. If someone posts an inbound link on their own site or blog, the traffic is likely to be clicked by the reader.
Improved website SEO
Inbound links from high-quality sites help improve your search engine rankings. These indicators tell search engines that your site is an authoritative source for specific topics. The more inbound links come from these sources, the better your SEO will be.
Recommendation for Google’s site ranking
Search engines generally rely on links as a source to determine their rankings. These backlinks then act as site recommendations.
What are the most effective techniques for obtaining quality backlinks ?
Having a blog with quality content
Creating interesting blog posts on important topics and issues helps increase their authority. That’s the goal of any successful content marketing strategy. Therefore, if you regularly write compelling blog posts on these topics, your blog will naturally gain a lot of authority. Don’t hesitate to use good writers on BeFreelancr, for example, to write content for your blogs.
Propose links to other blogs on your website
When you use a blog for social interaction, the more pragmatically and consistently it makes you connected to others, the more likely people will be to reciprocate.
Writing a blog also requires addressing different issues of interest to readers. Therefore, it makes sense to use the wealth of information available online to offer readers a high-quality experience. Quality content such as blogs is therefore recommended! If you share other high-quality articles, people may also recommend your blog.
Write about news stories or facts
Taking advantage of a story’s recent popularity boosts your marketing and sales performance. Google’s algorithm includes a “novelty” element. If you comment on a blog post that no one else has commented on, your comment will be considered new and will appear higher on the Google search engine results pages. Other bloggers can create a link to this article to provide additional exposure.
Designing beautiful infographics
Internet users love to share infographics. Most of the time, people share these documents without attributing their creation to the original source. Creating an infographic from scratch also increases the chances of getting a link. We therefore recommend that you share your infographics with the sources cited, and make it easy to access the code for integration.
Partner with companies that complement yours
Both companies share a mutual interest in each other’s success, so they’re likely to provide high-quality links to internal content
Co-marketing
You can promote an article or content in partnership with a company. By sharing the benefits of this partnership, you can earn additional income. By leveraging your partner’s reach and your ability to work together, you can reach a wider audience with less effort. Plus, this content will be linked to other websites.
Vous avez aimé cet article ? Aidez-nous en mettant 5 étoiles !
