How to succeed on Instagram?

Do you have an Instagram account? Want to know how to succeed on Instagram? Here's some practical advice.
Rédigé par David Lefèvre
Instagram
Table des matières

Instagram has established itself as one of the most popular and influential applications worldwide, used for both personal and professional purposes. In particular, it has become the tool of choice for small and medium-sized businesses to increase their visibility and attract new customers. However, succeeding on Instagram, whether for personal or professional use, requires a substantial investment in time and strategy. This article explores the essential keys to launching and effectively optimizing a professional Instagram account, offering practical advice on how to maximize your presence and impact on this dynamic platform.

Why is it important to succeed on Instagram?

Succeeding on Instagram is of crucial importance in the contemporary digital landscape, especially for businesses and individuals looking to increase their visibility and influence. As a major social platform, Instagram makes it possible to reach a large global audience, making it easy to promote products, services and even personal brands. A successful presence on Instagram can lead to a significant increase in brand awareness, sales growth, and expansion of the target audience.

BeFreelancr stands out as a valuable resource for those looking to maximize their potential on Instagram. By finding qualified specialists and community managers on this platform, users can benefit from strategic expertise and professional management of their Instagram accounts.

Whether developing an effective content strategy, optimizing follower engagement, or managing targeted advertising campaigns, BeFreelancr offers direct access to talent that can help meet and exceed goals on Instagram. By leveraging these specialized resources, users can fully capitalize on the growth potential this dynamic social platform offers.

What are the steps to success on Instagram?

Choosing a username that’s easy to remember

To make sure your Instagram account is complete and gets off to a good start, you need to take into account a few important elements, such as the username. Indeed, the username is an indispensable element on Instagram. Since it’s this name that will be publicly displayed to make you known. So it’s best to choose a good name. Ideally, you should choose a username that’s close to your company name. This will make it easy for your visitors to find your company in their searches. You should also choose a name that is easy to remember.

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Regularly update your profile

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On Instagram, you need to fill out a biography of around 150 characters. Since that’s pretty limited in bios, then you need to be as clear and concise as possible. Don’t hesitate to present your products or your brand so that people get to know you. You can also add your website to make it even more credible.

Opt for the best profile photo

To grab your visitors’ attention, opt for the best profile photo. For a truly professional account, it’s ideal to put your logo as your profile photo. Just note that the acceptable profile photo on Instagram should be 400×400 pixels. In the best of cases, choose a good-quality, colorful photo.

Make Instagram account automatic

In order to grow your Instagram account faster and reach your goals, engaging a lot with other community members is one of the best techniques. This allows you to gain visibility and therefore more followers.

However, this method takes time to apply on a daily basis, and it’s best to focus on the quality of the content you provide. That’s why you should consider automating your account.

Using an Instagram bot allows you to get things done safely and quickly gain more followers.

Take inspiration from competitors and similar accounts

It may not sound interesting, but without a good understanding of the types of images other people are posting, you won’t know what tends to work well. Fortunately, searching Instagram doesn’t have to be an unpleasant task. By browsing the Instagram app, you&#8217ll find beautiful photos that will inspire your Instagram success.

Start by finding an account similar to yours or in the same industry as yours that has a large number of followers on Instagram. Then find out what this account tends to publish and when ? And get inspired by what it does.

 Even if you want to stand out from the competition, you need to understand what others are doing.

Poster very regularly and at the best time

Sharing content on Instagram requires posting at least 3 times a week. Indeed, high-quality posts are the key to success on the platform.

To blog successfully, you need to provide content that adds value to your audience. This means that your publications must be relevant to the topic you cover or the industry in which you work. In addition, your publications must contain information that your subscribers want to see.

The main purpose of Instagram is to entertain its users. Therefore, it’s crucial to remember that new subscribers will come by entertaining the community. With tools like polls and stories, Instagram makes this easy. By implementing these features in their publications, you can grow your Instagram following enormously.

Getting the word out that you’re on Instagram

By sharing a post that you’re on Instagram on your website or other social media platforms, you can spread the word to a wider audience. It will also allow you to grow your audience across multiple platforms. You can do this by running a small competition or sending emails to different addresses to encourage people to follow you.

Interacting with other accounts on Instagram

You can attract attention by interacting with other accounts on the platform to get their attention. An alternative to the technique previously suggested is to use Instagram’s search function to find people and brands to follow. You can search by username or choose a hashtag related to your business

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Be very social

It’s crucial to respond quickly to followers on Instagram. When someone comments on or likes one of your photos, you&#8217ll receive a notification. To reply, take the “@” symbol and attach it to the username of the person who commented. Then finish by writing the comment you wish to make.

Instagram is first and foremost a social network. Success on the app is all about maintaining relationships with friends, acquaintances and family members.

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