When it comes to marketing strategy, emailing is a must-have approach. It allows you to forge links with visitors. Given that email campaigns are part of a sales tunnel. The latter effectively requires the implementation of an excellent tool such as MailJet. Speaking of which, let’s take a look at what it can really offer its users by delving into reviews about MailJet. And let’s also see what it has in the way of advantages and disadvantages. So, let’s get started!
MailJet: What is it?
It’s a software program developed by four young Frenchmen in 2010. More quickly, MailJet became established throughout France, and worldwide after a short time.
This software is primarily designed to launch email marketing campaigns efficiently. As a result, it has brought its users a great deal of success.
MailJet is one of the world’s most popular email programs.
If you’re looking for an excellent tool to optimize your marketing strategies, opt for MailJet. This software will help you design a high-performance sales tunnel.
If you’re looking for an excellent tool to optimize your marketing strategies, opt for MailJet.
What are MailJet’s features?
As stated just above, the main utilities of this tool are found in mailing campaigns. As such, it serves to simplify collaboration so that users can concentrate on developing their business. It should be noted that emailing represents an effective solution for building customer loyalty.
With the following features, you can optimize your mailing:
- Email creation with an intuitive editor
- The creation of a dedicated user space
- Advanced contact management
- Message customization
- Real-time collaboration between members
- Detailed statistics to analyze your performance
- Possibility of integrating the most common web tools
- Featuring a Mailgun, API and SMTP relay
- Marketing automation options, enabling emails to be sent at specific times
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What are the advantages and disadvantages of MailJet?
Like all other marketing tools, MailJet provides many advantages in its use, making it an excellent software in mailing. However, it also has a few drawbacks that can be improved on anyway.
Benefits of MailJet:
- A better deliverability rate
- Collaborative options to facilitate campaigns
- A completely free account offering infinite possibilities
- A precise parameterization of emailing campaigns
- It’s free version has enough features to launch your business without having to pay.
- The API
- The A/X Testings option
- The ability to integrate with third-party tools
Disadvantages of MailJet:
- API integrations are very complicated
- No ability to create customized landing pages
- Not very active customer support.
- Some users complain about their unanswered questions, even after several reminders.
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What are the alternatives to MailJet?
Here’s a list of alternatives to MailJet. By opting for one of the tools listed below, you’ll be able to enjoy virtually the same features :
- Mailchimp
- Sendinblue
- GetResponse
- AWeber
- Sarbacane
- MailerLite
- Lemlist(note that Lemlist is not an autoresponder, rather a prospecting tool).
What do people think of MailJet?
Pricing reviews
From the pricing plans MailJet offers, it offers a wide range of possibilities in mailing campaigns. This is as true for beginners as it is for experts. Because, even with the free version, there are plenty of features available to develop a business.
For paid versions including : the Basic account, the Premium account and the Large Accounts version, MailJet offers the best value for money. Users enjoy a high level of satisfaction with both the efficiency of the tool and the cost of service.
Review of email editing with MailJet
It’s worth noting that this tool lacks a few features, if we’re only talking about the inability to create landing pages. Still, it offers the best email editor on the market. On this point, we can’t help but mention : the ability to create, send and track marketing emails, transactional emails and SMSs… These are key sales tunnel functionalities offered with this software.
Our final review of MailJet
MailJet is the solution par excellence that can effectively support you at every stage of creating your mailing campaigns. Its ease-of-use and efficiency make it a highly effective tool for marketing strategies, especially in the sales tunnel.
MailJet is the perfect solution for all your mailing campaign needs.
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